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Sales, Marketing and Advertising Managers  (NOC 0611)
Avalon Peninsula Region
Description |  Titles |  Duties |   Related Occupations

Sales, marketing and advertising managers plan, organize, direct, control and evaluate the activities of establishments and departments involved in commercial, industrial, wholesale and e-business sales, marketing, advertising and public relations. They are employed by commercial, industrial and wholesale establishments, marketing and public relations consulting companies and government departments.

Internet communications manager, Web communications manager, Web marketing manager, advertising director, advertising manager, corporate sales manager, director, communications, director, media relations, director, public relations, fundraising campaign manager, manager, e-business, marketing manager, promotions manager, regional sales manager, sales and marketing manager.

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The following is a summary of main duties for some occupations in this unit group:
  • Sales managers plan, direct and evaluate the activities of sales departments in commercial, industrial, wholesale and other non-retail establishments.
  • Marketing managers establish distribution networks for products and services, initiate market research studies and analyze their findings, assist in product development, and direct and evaluate the marketing strategies of establishments.
  • Advertising managers plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services.
  • Public relations managers direct and evaluate establishments and departments that develop and implement communication strategies and information programs, publicize activities and events, and maintain media relations on behalf of businesses, governments and other organizations.
  • E-business managers plan, organize, direct, control and evaluate the design, development and maintenance of Internet and Intranet sites to manage an organization's Internet presence including public relations, communications and commercial activities.
Included Cities in Region | Service Canada Offices

St. John's, Mount Pearl, Arnold's Cove, Bay Roberts, Bishop's Cove, Carbonear, Conception Bay South, Gulch, Gull Island, Harbour Grace, North River, Spaniard's Bay, Torbay, Upper Island Cove, Wabana, Birchy Nap, Chamberlains, Codner, Doyles, Foxtrap, Goulds, Greeleytown, Kelligrews, Lance Cove, Lawrence Pond, Manuels, Newton, North Pond Heights, Peachytown, Riverdale, Talcville, Topsail, Upper Gullies

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View a list of Service Canada offices in this area.

Outlook & Prospects for Sales, Marketing and Advertising Managers in Avalon Peninsula Region

The future forecast and current conditions for an occupation can vary based on location or due to changes in the economy, technology, or demand for a product or service.

Local Employment Potential Information

Table on the employment potential for Sales, Marketing and Advertising Managers in Avalon Peninsula Region as well as in the rest of the Newfoundland and Labrador.
Location Employment Potential Release Date
Avalon Peninsula Region Good 2012-02-21

Employment prospects for Sales, Marketing and Advertising Managers are expected to be good in 2011-2012.

There is a growing demand for Sales, Marketing and Advertising Managers that are experienced in the use of electronic technologies and internet marketing. Many companies are now expanding their businesses to serve global markets using new marketing tools via the internet which creates additional demand for individuals in this occupation. Turnover is normally high as employees gain experience and move on to other projects.

[ Source: Labour Market Information - HRSDC ]
Please consult the Newfoundland and Labrador and Canada tabs for more useful information related to outlook.